What are you looking for?

Optitex Promotes 3D, Joins IEEE Standards Association Initiative

New York, January 11, 2016 – Optitex, the leading provider of integrated 2D CAD and 3D digital product solutions for the textile industry, has joined the IEEE Standards Association Initiative to collaborate, research and build technology standards for 3D body processing.

As consumers seek more personalized shopping experiences, brands are seeking to incorporate 3D scanning, modeling and visualization into their businesses to further enhance their customer’s experience. This includes creating customized, tailor fitted garments, but also better products with improved 3D capabilities.

Optitex, as an innovative thought leader in the future of 3D and fashion, has joined the initiative to help create standards to implement these technologies into the fashion industry. Such standards will included privacy, communication, quality specifications, and sharing protocols.

In a fast-fashion market, it’s all about getting the best products out for the consumer needs, as quickly as possible. “As a software provider in 3D virtual clothing, we are interested in pursuing standards in body processing technology to enable consistency and ensure quality during virtual clothing try-on sessions. Working with IEEE will promote interoperability of virtual clothing and virtual bodies from different sources, and allow Optitex, as well as the other stakeholders, to focus on innovation in their respective areas of expertise.” – Dr. Rony Goldenthal, CTO, Optitex.

While there are still obstacles and more research to be done in the field of body scanning, Optitex is honored to be part of the team pushing these standards forward, and looking to create standards that will create better products and a more satisfied customer experience.

About Optitex
Optitex empowers apparel and soft goods companies to revolutionize the way they develop, produce, and market their products. Optitex is the world’s leading provider of an integrated 2D/3D software platform that enables customers to quickly create true-to-life 3D digital garments that inspire. Brands, retailers, and manufacturers can now view their collections in all styles and colors months earlier, and leverage digital garments to collaborate, market, and sell better than ever before. Since its founding in 1988, Optitex has worked to keep thousands of companies and tens of thousands of users at the forefront of technology, enabling them to greatly reduce their time to market and costs, and increase their competitive advantage.

Contact information
Dana Aroch-Soffer
Director, Corporate Marketing
Email: pr@optitex.com

Optitex to Highlight Digital Inspiration as Major Sponsor of PI Apparel 2015

New York, JUNE 18, 2015 – Optitex, the leading provider of integrated 2D CAD and 3D digital product solutions for the textile industry, is pleased to announce its participation in and sponsorship of PI Apparel 2015, to be held in New York, June 23-24.

PI Apparel, a key event on the worldwide textile industry’s annual calendar, brings together the fashion, apparel and footwear industries to discuss the challenges and opportunities offered by modern technology in the continuous improvement and streamlining of product lifecycles – from cradle to grave. This year the conference will take place at Manhattan’s prestigious Union League Club – a continental change, as the event was previously hosted in London.

Optitex will headline the event as a top sponsor, with Optitex CEO Asaf Landau delivering a keynote address showcasing the revolutionary advantages offered by the recently released version O/15 of the Optitex software and new cloud based applications.

“PI Apparel is a terrific opportunity for professionals from across the fashion industry value chain to get updates on the latest trends and advances. We are very excited to support this major industry event, where we will demonstrate how Optitex can help designers, developers and manufacturers resolve many challenges,” said Landau.

“We’re talking about digitizing the core product of a $1.3 trillion fashion industry – which has huge impact on industry capabilities and the way fashion brands operate. We’re already seeing great market traction for digital products. You can see sales samples in a matter of hours and make alterations in seconds, to enable design and tech teams to work together to see how things look. You’re able to see multiple colourways without waiting months for the fabric to arrive. You can see your collection in sales sample quality, three weeks after design sketches, instead of five or six months, and you can then double-down on the things that work.”

To find out more and schedule a meeting with Optitex at PI Apparel, please contact:

Dana Aroch-Soffer
Director, Corporate Marketing
Email: pr@optitex.com

About Optitex
Optitex enables apparel brands to revolutionize the way they develop, produce and market fashion. With its market-leading integrated 2D/3D digital textile platform, Optitex empowers its customers to create a digital garment once, and leverage it again and again, from product development and merchandising, all the way to marketing. With a full-service solution backed by industry-leading know-how, unparalleled creativity, and constant innovation, Optitex keeps its customers at the forefront of technology. This enables them to significantly reduce their costs and time to market, and increase their competitive edge.

Optitex to Showcase Digital Inspiration at Texprocess 2015

Optitex to unveil version O/15, with the latest innovations in 3D digital simulation and sample development workflow, from May 4-7, at Texprocess, Hall 4.0, stand B43

New York, MARCH 16 2015 – Optitex, the leading provider of integrated 2D CAD and 3D digital product solutions for the textile industry, is pleased to announce its participation at the 2015 Texprocess show in Frankfurt – the top international trade fair for the processing of textile and other flexible materials. The Optitex stand will be open to all visitors in Hall 4.0, stand B43 from May 4-7.

With version O/15 of its integrated 2D/3D platform scheduled for release on day one of the show (May 4th), Texprocess attendees will be among the first to experience Optitex’ leading-edge innovations in digital solutions for textile development, production, and marketing.

At the booth, live demos of Optitex’s latest software will showcase tremendous advances in 3D digital creation and development of garments, bags and other textile-based products, with more lifelike simulations, and speedier, easier workflow. Short movies running throughout the show will provide insight into how leading brands are leveraging Optitex solutions.

Those who truly want to stay on top of digital trends for textile development, production and marketing are invited to visit the Optitex Innovation Corner. This dedicated area of the booth will provide a preview of upcoming apps and software solutions.

“Texprocess visitors come to Frankfurt looking for innovation, and they will certainly find plenty of it at the Optitex booth,” said Mr. Asaf Landau, CEO at Optitex. “We look forward to meeting both existing and potential customers and partners at Texprocess, and showing them how we can empower textile businesses with digital inspiration from development all the way to marketing.”

About Optitex

Optitex enables apparel brands to revolutionize the way they develop, produce and market fashion. With its market-leading integrated 2D/3D digital textile platform, Optitex empowers its customers to create a digital garment once, and leverage it again and again, from product development and merchandising, all the way to marketing. With a full-service solution backed by industry-leading know-how, unparalleled creativity, and constant innovation, Optitex keeps its customers at the forefront of technology. This enables them to significantly reduce their costs and time to market, and increase their competitive edge.

To find out more & schedule a meeting with Optitex at Texprocess, please contact.

Contact information

Dana Aroch-Soffer
Marketing Manager
Email:  pr@optitex.com

Optitex Opens Office in Milan, Appoints Antonio Sgroi as Country Manager

Optitex Italy to continue working with top brands, and further drive growth of 2D and 3D virtual product solutions in Europe’s biggest fashion industry

MILAN, OCTOBER 27 2014 – Optitex, the leading provider of 2D and 3D CAD/CAM and virtual prototyping software solutions for sewn products, is pleased to announce the opening of local offices in Milan, Italy. The new Italian operations are headed by Mr. Antonio Sgroi, an experienced sales director with a long legacy of success in the Italian fashion market.

The Optitex Italy team of seasoned sales, technical support and operations professionals is already having a strong impact locally, supporting existing customers and introducing digital workflows to a growing range of companies. To date, numerous leaders in the Italian fashion industry, including Roberto Cavalli and Crea Si, have made Optitex 3D suite their solution of choice for garment design and development. These companies are already working with Optitex to expand their usage of 3D solutions to other domains, including collection planning, showrooms and online marketing.

“As a global fashion hub, Italy is a particularly important territory for us to serve,” commented Mr. Asaf Landau, CEO of Optitex. “Many Italian fashion companies are industry trendsetters, well-positioned to take advantage of the exciting innovations in 2D and 3D virtual prototyping for design and production.”

Mr. Landau added: “With realistic 3D product representations taking a growing role in processes within fashion brands and amongst the various stakeholders in the ecosystem, more and more industry leaders are mastering 3D solutions in order to stay aligned with this market evolution.”

With the opening of the new office, Optitex appointed Antonio Sgroi to manage the Optitex Italy team and operations. Having worked in the fashion and fabrics industry for decades, Mr. Sgroi has extensive experience in the world of 2D and 3D design, PLM software, CAD/CAM equipment and related services, particularly for textiles, leather and industrial fabrics. Mr. Sgroi and his team are responsible for managing strategic accounts and local sales, and for driving further growth of Optitex solutions in Italy.

About Optitex
Optitex is the leading provider of 2D and 3D CAD/CAM, and virtual prototyping software solutions for the apparel, automotive, aeronautics, industrial fabrics and upholstery industries. Optitex presents these industries with easy to implement, open and innovative software systems for automating and optimizing their product design, development, and manufacturing operations, as well as virtual prototyping capabilities. These proficiencies enable Optitex’s customers to significantly lower costs, reduce their time to market, and become more competitive. For more information, visit: http://www.optitex.com

Contact information
Dana Aroch-Soffer
Marketing Manager
email: pr@optitex.com

Optitex to Showcase 2D-3D Innovations in Sourcing at Magic Exhibition

Optitex will highlight newest features in Optitex Version 12.3 – the only single platform solution for both 2D-3D to production.
New York, August 8, 2014 – Optitex, a leading 2D and 3D CAD and virtual prototyping software provider, announced today that it will showcase its recently-launched Optitex Version 12.3 in the upcoming Sourcing at Magic – the world’s most extensive fashion sourcing event – which will take place in Las Vegas from August 17-20. Sourcing at Magic is where brands, designers and sourcing executives gain access to global resources spanning the entire supply chain.
Optitex Version 12.3 markedly expands the company’s industry-leading 2D and 3D capabilities, including a new Pattern Design Software tool that radically improves design and development workflow for printed-fabric garments and a new Roll Management add-on that streamlines inventory utilization.
“We look forward to the opportunity of demonstrating Optitex 12.3’s new functionality,” said Yoram Burg, President of Optitex North America. “Notably, we’re pleased to offer Sourcing at Magic attendees a glimpse of our new virtual product development application, which enables up to 70% of physical samples to be visualized. This not only optimizes product development, reducing cycles by over 30% – it ultimately allows faster time to market while actually lowering sampling and supply chain overhead,” he concluded.
About Optitex
Optitex develops innovative, user-friendly 2D and 3D CAD solutions for all cut-fabric and fashion-related industries. Optitex solutions are designed to facilitate collaboration among partners throughout the manufacturing process. Optitex is also active in e-commerce, providing online sales tools to promote branding and customer loyalty. As the industry standard, Optitex is a cornerstone of design training with installations in universities and educational centers worldwide. Optitex products are sold and supported around the world through certified distributors and OEMs.
Contact information
Dana Soffer
Marketing Manager, Optitex
phone:  +972-54-788-7896

Palliser Selects Optitex to Streamline Product Development and Manufacturing to its Entire Operations

New-York, June 23, 2014, Palliser Furniture Upholstery Ltd., a leading North American furniture company has chosen Optitex, the leading provider of 2D and 3D Virtual Prototyping software solutions to optimize the design, development and manufacturing of its product lines.
“As we are constantly experiencing business growth, we reached out to a point where we needed a solid, accurate, user-friendly solution to support our product development and production processes, Optitex will enable us to get an end-to-end solution to our projects from design through production using a single platform”, said Mr. Bryan Rach, VP Product Development at Palliser. “We looked for a solution that can take us to the next level and will enable us to improve our sample making process by using the most accurate and efficient CAD software available”.

“We are pleased to welcome Palliser as one of our customers. Palliser will enjoy one complete and fully integrated software solution that combines 2D flat pattern making with PDM/PLM technologies to deliver enhanced product development to shortening time to market”, said Yoram Burg, President of Optitex USA. “With over 26 years of experience delivering 2D & 3D solutions to the textile related industries, Optitex can assure maximizing productivity and minimizing labor & material costs which saves time and money by speeding the time to market and reducing fabric consumption”.

About Optitex

Optitex develops innovative, user-friendly 2D and 3D CAD solutions for all cut-fabric and fashion-related industries. Optitex solutions are designed to facilitate collaboration among partners throughout the manufacturing process. Optitex is also active in e-commerce, providing online sales tools to promote branding and customer loyalty. As the industry standard, Optitex is a cornerstone of design training with installations in universities and educational centers worldwide. Optitex products are sold and supported around the world through certified distributors and OEMs.
About Palliser
Formed on 1944, by Abram Albert DeFehr, a Russian born immigrant to Canada, began making simple wooden pieces in the basement of his Winnipeg home. Within a few years, the fledgling business had moved from the basement into a former chicken barn, which became Palliser Furniture’s first factory. Today, Palliser Furniture Upholstery Ltd. is a leading North American furniture company with local manufacturing facilities in Canada and Mexico. These centrally and strategically located plants allow us to provide prompt, cost efficient service and delivery to our valued clients across the continent. Our Mission is to be a community of people dedicated to leadership in design, service, and customer value in the furniture industry.

Optitex, Alvanon Collaborate to Take Sizing and Fitting Digital

New York, June 12th, 2014 – Optitex, a leading 2D & 3D CAD and virtual prototyping software provider and Alvanon, the global leader in integrated fit solutions for the apparel industry, announced today a collaboration that will enable apparel and fashion companies to use a digital version of their custom-designed Alvanon body forms in Optitex’s cutting-edge 3D Suite.
By bringing 100% accurate AlvaForm avatars into Optitex’s 3D environment, the resulting solution will offer a viable, realistic, and highly cost-effective virtual alternative to traditional product prototyping and development.

“The Fashion and Apparel industry is constantly looking for ways to optimize the product development process, and that is driving more and more products to be prototyped digitally.” said Asaf Landau, CEO of Optitex. “Our partnership with Alvanon highlights the industry’s evolution into the digital arena, with the world’s leading size and fit experts supplementing their existing physical tools with virtual ones. We are proud that they are doing so in Optitex’s 3D environment, and are happy to be collaborating with such industry leaders.”

About Optitex
Optitex develops innovative, user-friendly 2D and 3D CAD solutions for all cut-fabric and fashion-related industries. Optitex solutions are designed to facilitate collaboration among partners throughout the manufacturing process. Optitex is also active in e-commerce, providing online sales tools to promote branding and customer loyalty. As the industry standard, Optitex is a cornerstone of design training with installations in universities and educational centers worldwide. Optitex products are sold and supported around the world through certified distributors and OEMs.
About Alvanon
Founded in 2001, the Alvanon Group of companies is the global leader in providing full service, integrated fit solutions for the apparel industry. From its head office in New York, operations center in Hong Kong and operating offices in the UK and Germany, Alvanon provides customized fit strategies and product development tools to the world’s leading fashion brands, retailers, lingerie, swimwear, sportswear, mail order and corporate clothing suppliers. In addition to its Virtual AlvaForm, designed for use on multiple product development and prototype platforms, Alvanon’s world class fit tools include its technical fit AlvaForms and AlvaBlock pattern templates. Alvanon’s fit offer is based on the world’s largest database of 300,000 body scans and supported by the unparalleled expertise, products and services provided by its global team of dedicated sizing and body shape professionals.

Optitex Announces the Five Finalists in the “Best Student Made Handbag” Category at the 2014 Independent Handbag Designers Awards

New York, May 14, 2014 – Optitex, the leading provider of 2D and 3D CAD/CAM and Virtual Prototyping software solutions, and the sponsor of the Best Student Made Handbag category, announced today the 5 finalists: Stephanie Carnes – Fashion Institute of Technology (FIT), Ami Davidson – The Manchester Metropolitan University, Palwasha Iqbal – Fashion Institute of Technology (FIT), Morgan Richards Savannah – College of Art and Design and Kathleen Friedman – Fashion Institute of Technology (FIT).
Optitex will grant the winner a full software package, along with a special internship at Coach, the leading New York design house of modern luxury accessories, and one of Optitex’s strategic 3D partners.
“Realistic 3D product representations are taking a growing role in processes within fashion brands, and amongst the various stakeholders in the ecosystem”, said Asaf Landau, Optitex’s Chief Executive. “As industry leaders, such as Coach, leverage 3D Virtual Product technologies in more and more of their processes, we strongly believe that today’s students should master 3D solutions in order to stay aligned with the evolution the fashion market is undergoing.”
About Optitex
Optitex develops innovative, user-friendly 2D and 3D CAD solutions for all cut-fabric and fashion-related industries. Optitex solutions are designed to facilitate collaboration among partners throughout the manufacturing process. Optitex is also active in e-commerce, providing online sales tools to promote branding and customer loyalty. As the industry standard, Optitex is a cornerstone of design training with installations in universities and educational centers worldwide. Optitex products are sold and supported around the world through certified distributors and OEMs.
 Visit www.optitex.com for more info
About the The Independent Handbag Designer Awards
The Independent Handbag Designer Awards was created to celebrate handbag design and creativity from the United States and around the world. Founded by Handbag Designer 101 and the HBD Network, the handbag designer resource, the IHDA is now in its eighth year and is an industry staple. Currently, it is the only international design competition to discover, recognize and create brand awareness for independent handbag designers.
Contact information
Dana Aroch-Soffer
Marketing Manager

phone:  +212 629-9053.

Optitex Continues Expansion in Asia Pacific, signs JETS Digital as Strategic Partner to Cover Australia and New Zealand

New York, December 18, 2013 – Optitex, the leading provider of 2D and 3D CAD/CAM and Virtual Prototyping software solutions announced today the signing of an affiliate agreement with JETS Digital, a leader in the distribution, support and installation of CAD and CAM solutions in Australia and New Zealand.

Recently, Optitex announced the opening of the Hong Kong office as part of its mission to spread its global knowledge, expand its offering to a new client base worldwide and deliver even better support for existing customers. The affiliation with JETS Digital will leverage the capabilities of both companies by combining strong local market expertise with leading-edge software solutions and JETS Digital’s respected client base. The affiliation will secure an enhanced route to market for Optitex’s advanced software solutions.

“Australia and New Zealand are significant and advanced markets for us in Asia Pacific, with the potential to impact other countries as well” Said Ofer Asif, VP, EMEA & APAC, Optitex. “Our partnership with JETS Digital and its highly skilled technical and commercial team, provides us with solid access to the leading players in the market, and presents us with an excellent opportunity to strengthen our position in the region“
“Our partnership with Optitex brings a terrific opportunity to offer the marketplace leading 2D and 3D advanced CAD software.” Said Ari Grynberg, Sales & Business Development Manager at JETS Digital. “We’re confident this new relationship will propel JETS Digital to the forefront as CAD industry experts in Australia and New Zealand, introducing Optitex software solutions to our market”.

About Optitex

Optitex is the leading provider of 2D and 3D CAD/CAM, and Virtual Prototyping software solutions for the apparel, automotive, aeronautics, industrial fabrics and upholstery industries. Optitex presents these industries with easy to implement, open and innovative software systems for automating and optimizing their production manufacturing operations and virtual prototyping capabilities. These proficiencies enable Optitex’s customers to significantly lower costs, quicken their time to market, and become more competitive.

For more information, visit: https://www.optitex.com

About JETS
Driven by creativity and commitment to implementing systems, JETS Digital is an innovative next-gen textile design solutions provider. A success story in local manufacturing, fashion and textiles, the JETS Digital framework for innovation is the backbone to embracing digital thinking, cutting edge systems and modern technologies .
Unrivaled in the marketplace, JETS Digital’s product and service offering includes: Digital textile printing in sample, short and large runs, 2D/3D software and hardware solutions including Optitex CAD Design software, Digital design education and training solutions across essentials, intermediate and advanced levels.
For more information, visit: jetsdigital.com
Optitex Contact Information:
Dana Aroch-Soffer
Phone: +972-72-2441217
JETS Contact Information:
Ari Grynberg
Phone: +61 2 9081 0747

Optitex to Further Strengthen Presence in Asia, Opens Hong Kong Office and Recruits Industry Veteran to Serve as Regional Sales Director

Hong Kong, September 5, 2012 – Optitex, the leading provider of 2D and 3D CAD/CAM, and Virtual Prototyping software solutions, announced today  the opening of a new corporate office in Hong Kong, and the appointment of Mr. Nick Wei as its Regional Sales Director.

The new Hong Kong-based office will support Optitex’s sales and marketing efforts throughout the region, introducing the most advanced automated production tools and 3D evolution spreading solutions into the Asia -Pacific market.

Mr. Nick Wei has joined Optitex and will serve as its Regional Sales Director and with his extensive 20 years experience in the world of garment industry will take responsibility of all commercial aspects.

Mr. Wei has in depth experience in the Asia market and has been into the garment technology field since 1999 as sales, pre sales and project manager. Previously worked both for Lectra, Prima Design Systems and Lawson, has found and run Parellax Limited, an ERP company for the garment industry. Graduated his Industrial Engineering MBA from Open University in Hong Kong, B. A. Sc. in University of Toronto, Canada and Hi. Dip. in the Fashion & Clothing Technology at Bradford College, UK.

Mr. Ofer Asif, Optitex’s VP, EMEA & APAC commented, “I am happy to have Mr. Wei join our team, I am certain he will bring his deep knowledge of the specific needs of our customers in the region. The Asia Pacific market for garment industry solutions continues to grow and we realized it was time to open our local offices, to serve the region’s growing demands, as well as enable us to be more responsive to local market needs.”

The opening of the Hong Kong office is part of Optitex’s mission to spread its global knowledge, expand its offering to a new client base worldwide and deliver even better support for Optitex’s existing customers.

About Optitex

Optitex is the leading provider of 2D and 3D CAD/CAM, and Virtual Prototyping software solutions for the apparel, automotive, aeronautics, industrial fabrics and upholstery industries. Optitex presents these industries with easy to implement, open and innovative software systems for automating and optimizing their production manufacturing operations and virtual prototyping capabilities. These proficiencies enable Optitex’s customers to significantly lower costs, quicken their time to market, and become more competitive.

For more information, visit: https://www.optitex.com

Contact Information

Yael Gelberger

Email: pr@optitex.com

Phone: +972-72-2441217